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世嵵_工作區域 1 複本.jpg

世嵵 sensera

Year

dec 2022

Services

branding

graphic

typeface

naming

 

Credits

naming 鄧蕙儀

designer  鄭啟宏

photography  周政毅

品牌創辦人於四十歲創立了這個國產酒品牌,故而取名「世嵵」,英文取名用組合字sensera,分別是「sense」品味、「era」時代,其意在於現代人對於生活的要求及嚮往高度,品酒就是展現品味生活的態度。

品牌出產的酒以果實釀造,商標以極簡的三個橢圓融合,如同三顆果實釀造成為流動的酒,簡單的圖像如同品牌精神,單純不添加化學成分,標準字優雅細緻,呼應展現品味生活的態度。

 

The founder of the brand founded this domestic wine brand at the age of 40, so it was named "Shi'an". The English name uses the combined word sensera, which are sense and era, it means the requirements and aspirations of modern people for life, and also wine tasting is to show the attitude of tasting life.

The wine produced by the brand is brewed with fruits, and the trademark is fused with three ellipses, like three fruits brewed into a flowing wine. The simple image is like the brand spirit, with no chemical ingredients added. The standard words are elegant and meticulous, echoing the taste attitude to life.